Asus Zenfone 3 ZE552KL-1B005WW White/5.5/Qualcomm MSM8953 2.0GHZ/LTE Dual/4GB/64GB

ZenFone 3 is an agile, exquisite design inspired by the beauty of nature. A glass-and-metal wonder that captures the world with absolute clarity. An extraordinary smartphone for a life less ordinary.

Beauty

Exquisite design inspired by the beauty of nature

You’ve never felt diamond-like natural beauty with your whole hand. You’ve never felt precision-sculpted glass on both sides. You’ve never felt the aesthetic joy of Zen’s signature concentric-circle pattern, or the tactile excitement of spun-cut etchings. All this because you’ve never felt ZenFone 3. It’s time your senses felt exquisite design. It’s time for ZenFone 3.

Front & Rear 2.5D Corning Gorilla Glass
 Zen design

Craftsmanship

Fine craftsmanship, finest finish

ZenFone 3 is the definition of refined craftsmanship. Encased in contoured Corning? Gorilla? Glass and tapering to a thin 7.69mm edge, ZenFone 3 has a fluid, multi-dimensional design that’s finished with a diamond-cut chamfer. To hold ZenFone 3 is to appreciate a contemporary work of art — the passion of imagination realized.

6.16mm slim metal frame 
 0.18mm diamond-cut bevel

Display

Wide, bright and packed with detail

ZenFone 3 has a fabulous 5.2-inch or 5.5-inch display with 1920 x 1080 Full HD resolution to show every detail, and intense 600nits brightness for easy viewing under even the brightest light conditions. Indoors or out, everything you view is clear on ZenFone 3. And with an ultra-slim 2.1mm bezel and up to a remarkable 77.3% screen-to-body ratio, it’s more display and less bulk!

* ZenFone 3 display size varies by territory.

1920 X1080 Super IPS+ display
 Up to 600nits brightness
2.1mm slim bezel 
Up to 77.3% screen-to-body ratio

PixelMaster 3.0

Capture reality, fast and steady

Next-generation PixelMaster 3.0 lifts ZenFone 3’s photography far above the smartphone norm. To capture real-world authenticity, PixelMaster 3.0 packs a 16MP camera, large f/2.0-aperture lens and subject-tracking TriTech auto-focus for any distance and lighting clarity in just 0.03 seconds. With both optical and electronic image stabilization for blur-free shots and video, and color correction sensor for true color photography, forget everything you know about smartphone photography — the PixelMaster 3.0 revolution is here.

16MP pictures
 Sony IMX298 camera sensor
 4K videos 
f/2.0 aperture
6P Largan lens
 0.03S TriTech AF 
OIS & EIS pictures & videos

Sapphire

lens protection

TriTech AF

Ultra-fast 0.03s instant focus & subject tracking

ZenFone 3 has something no other smartphone camera has — its exclusive TriTech auto-focus technology. For the first time in the smartphone world, our engineers have combined three focusing technologies — laser, phase detection and continuous auto-focus — into one harmonious system. Resulting a clear focus in just 0.03 seconds in varying conditions, for all scenarios — and at up to ten times (10x) faster than the blink of your eye!

0.03S laser AF
 0.03S phase detection AF  
Continuous auto-focus

OIS & EIS

Steadily shot, shake-free photos and videos

While shooting photos, the four-axis optical image stabilizer (OIS) senses and prevents your hand movements from blurring photos. And for videos, a three-axis electronic image stabilizer (EIS) keeps your handheld videos rock steady.

Realistic

Photos like the actual scenes

Photos will appear as realistic as you view them, with deep trench isolation technology preventing photons of light from leaking from one pixel on the sensor to another, resulting in clearer details. The color correction sensor detects unusually-lit subjects and makes them look natural in the resulting photo. These are complemented by the 4x Super Resolution feature which creates a single, extremely detailed photo; and Real-time HDR that properly shows the resulting HDR photo as you frame it.

Deep Trench Isolation technology
Color Correction sensor
64MP Super Resolution
 Real-time HDR

Performance

Full speed on every front

It seems impossible that something as beautiful as ZenFone 3 could also deliver exceptional performance — but we’ve made the impossible possible. Its elegant beauty veils monstrous power, including a 64-bit, 2.0GHz octa-core Snapdragon? 625 processor, 4GB memory and desktop-grade Adreno? 506 graphics performance. ZenFone 3's processor also has revolutionary 14nm Fin Field Effect Transistors with 35% lower power consumption, 300Mbps 4G LTE and reversible USB-C.

Qualcomm S625 CPU
 14nm CPU process
 4GB RAM
 Adreno 506 GPU
35% power efficiency
 300Mbps Cat 7 LTE

4G/3G DSDS

 802.11ac 433 Mbps Wi-Fi 

Fast charging 2hrs of talk by 5 mins charged

 USB-C port

Touch Security

Fingerprint sensor with so much more

ZenFone 3’s rear fingerprint is perfectly positioned for the way you hold your phone. It unlocks ZenFone 3 in a fraction of a second, and does so much more besides.

0.2s unlock

5 fingers recognition

 360° recognition

 Multiple app integration

SonicMaster

Unrivalled smartphone audio with SonicMaster

When you listen with ZenFone 3 you’ll treat your ears to audio that you simply can’t get from other smartphones — because only ZenFone 3 has SonicMaster and High-Res Audio certification. With an advanced five-magnet speaker construction, metal voice coil and expansive sound chamber, you’ll enjoy powerful, emotional audio in every scenario. When it’s time for immersive listening, plug in your favorite compatible headphone or earbuds and experience true High-Res audio quality everywhere you go with ZenFone 3’s studio-grade 24-bit/192kHz playback that’s 4x better than CD quality!

New 5- magnet speaker 

4X CD quality

Smart AMP technology

ZenUI 3.0

New interface with added intelligence

Incredible hardware demands spectacular software — and that’s ZenUI 3.0. ZenFone’s sublime front end improves the standard interface in unique ways, and our latest edition includes brand-new ideas to brighten your mobile experience, improve productivity and make everyday life just that little bit more fun. See weather updates with real-time animations, or check the time with a stylish clock widget. Feel the depth of parallax scrolling as you swipe through your apps, and appreciate how the subtle blurry effect keeps your focus on the foreground. ZenUI 3.0 isn’t just an interface — it’s the best friend who accompanies you everywhere.

Game Genie

Game smart, win fast, stream smooth

Game Genie is a brand-new feature of ZenUI 3.0, and one that’s packed with brilliant features to enhance your playtime! Summon the pop-up search window to hunt for tips as you play, use the booster feature to speed up the action, or broadcast your gameplay live via YouTube or Twitch — if you think you’re good enough!

Accessory

Accessorize your ZenFone 3

We’ve created a whole range of smart accessories that are unique and beautiful as ZenFone 3 itself. ZenFone 3 View Flip Cover is the premium-crafted cover that provides extra protection with a stylish look that fits your personality. ZenPower Pro is an easy-to-carry power bank that packs a high-capacity battery in a play card sized case which quickly puts life to your smartphone. The sleek and clever ZenTripod is a well-built portable prop that keeps ZenFone 3 pointed at the perfect angle to capture clear, shake-free shots with a professional edge!